From CEO shake-ups to border disputes, Neom's dramatic saga captivates the world! Ready for some desert drama?
Saudi Arabia's ambitious NEOM project is the talk of the town, especially with the recent departure of its longtime CEO, Nadhmi al-Nasr. After six years at the helm of this staggering $500 billion desert development, al-Nasr's abrupt exit has left many questioning the future of what was once touted as a revolutionary city in the making. Tailored to be the centerpiece of Saudi Arabia's Vision 2030 initiative, NEOM aimed to attract innovation and investment into the Kingdom. However, with delays and rising skepticism about the mega-project's feasibility, the shake-up at the executive level marks yet another twist in this unfolding desert saga.
In the midst of this corporate turbulence, Saudi Arabia’s Crown Prince Mohammed bin Salman didn’t hold back, expressing his strong views at a recent summit by accusing Israel of committing "genocide" in Gaza. This heightened political rhetoric has further put a spotlight on the region, as nations seek solidarity and shape their narratives amidst ongoing conflicts. Who would have thought a village in the desert and an ancient conflict would share the same headlines?
As if that isn’t enough drama, in a surprising turn, Disney also plans to cast its enchantment over the Kingdom by initiating a theme park in NEOM, showcasing the project’s potential appeal beyond its futuristic aims. Known for drawing crowds with its creative magic, Disney is a testament to the kind of partnerships Saudi Arabia hopes to foster amid a shifting global landscape. Add to this mix Nigeria's recent request for a $5 billion trade facility with Saudi Arabia, signalling the Kingdom's increasing influence in West Africa and hinting at the possibility of strategic alliances under the shadow of its megaproject dreams.
But not all stories come without struggles. In another twist, Kenyan mothers fighting for recognition of their mixed-descent children fathered by Saudi men highlight ongoing cultural complexities. These women unveil the realities of love and identity, illustrating that while deserts may appear desolate, they often conceal a plethora of human narratives. As NEOM becomes a symbol of Saudi ambitions, it also remains intertwined in a rich tapestry of human stories across the globe, proving that change often comes at unexpected intersections of progress and personal challenges. Armed with both opportunity and uncertainty, NEOM remains a statement of Saudi Arabia's quest to become a global innovator while wrestling with socio-cultural implications. And as the world fixes its gaze on the desert, one thing is clear: the saga of NEOM is far from over!
Nadhmi al-Nasr leaves after six years in charge of $500bn desert development.
Mohamed Bin Salman was speaking at the opening of a summit of Muslim and Arab leaders in Riyadh.
Building blockbuster theme parks isn't for the faint-hearted. Casting a powerful spell requires a backer with deep pockets and one of Disney's latest ...
No reason given for departure of Nadhmi al-Nasr, longtime CEO of $500bn project launched by Mohammed bin Salman.
The West African nation wants a deal with the Saudi government on the facility, Nigeria's presidency said in a statement Tuesday after President Bola Tinubu met ...
The children are of mixed descent; unrecognised back in their mothers' country while their fathers' countries do not know they exist.
Boston in the desert” – that is what some experts in the world of life sciences are calling Riyadh as Saudis strive to reach the level of Boston, ...
Saudi Arabia's $500 billion mega project NEOM has appointed Aiman al-Mudaifer as acting CEO, the company issued a statement Tuesday on X.Following Nadhmi.
Saudi Arabia's Crown Prince Mohammed bin Salman has accused Israel of carrying out “collective genocide” in Gaza, in some of his strongest criticism of the ...
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Neom, Saudi Arabia's ambitious megacity project, is a key part of the kingdom's Vision 2030 scheme. Its CEO stepped down after six years in the role.
Saudi Arabia announced Tuesday that it was replacing the chief executive of its futuristic mega-city NEOM as scepticism mounts over the Gulf kingdom's most ...
Saudi Arabia replaced the executive that was overseeing its plan to build the $1.5 trillion futuristic development known as Neom, in the latest sign that ...
Longtime CEO Nadhmi al-Nasr left Neom, Saudi Arabia's marquee development, which has been plagued by delays, cost overruns and staff turnover.
Nadhmi al-Nasr, the long-time chief executive of the $500 billion NEOM mega-project at the heart of Saudi Arabia's drive to diversify away from oil, ...
Executive who said white people were 'top of the pecking order' and another who scuffled with an employee have also departed.
Stephen Munyakho with his brother, Cyprian (left) during annual leave from his work station in Saudi Arabia, with their mother, Dorothy Kweyu.
The reasons behind his departure are unclear, but it represents a significant reshuffle atop Neom. The city, a Saudi Crown Prince Mohammed bin Salman priority, ...
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Long hailed as a city of the future, Neom serves as the focal point of Saudi Crown Prince Mohammed bin Salman's ambitious Vision 2030 economic pivot from oil ...
Neom's board of directors announced on Tuesday the appointment of Aiman Al-Mudaifer as acting CEO of the company following the unexpected departure of ...
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Saudi Arabia has scaled back lofty ambitions for its NEOM gigaproject to prioritize completing elements essential to hosting global sporting events over the ...
Saudi Arabia's ambitious $1.5 trillion Neom megacity project, a crucial part of the Kingdom's Vision 2030 for economic diversification, has encountered ...
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